What you build today: A first message you can send today, and ten of them sent by hand to your best buyers.
The first-message prompt (copy it, fill the [brackets], paste it into ChatGPT or Claude):
My buyer sentence: [your buyer sentence] The person: [their role, and one specific detail about them] Write 3 versions of a first message to this person. Rules: under 60 words. Open with the specific detail, not with me. Ask exactly one question about their situation that they can answer in a few words. No pitch, no link, no request for a call, no flattery. Write it the way a real person texts: plain and warm.
Worksheet
- My buyer sentence: ____
- Person 1: role ____ / one specific, checked detail ____
- Rule check: under 60 words? Opens with them? Exactly one question? No pitch, no link, no call?
- Would I send it to a friend without cringing? Yes / No
- Can they answer in five words? Yes / No
- Sent (by hand): __ / 10
- Replies so far: ____ (when someone replies: answer, then ask one more question)
- No product yet? Write to people who fit the service you can deliver. The first message does not mention what you sell.
Homework
- Draft your message with the prompt and edit it with the three checks.
- Send ten, by hand, on the channel where you found each person.
- Save your best message as your template for next week.